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Education Property

Introduction

The education property allows you to tailor your content based on the educational background of your visitors. This guide provides an overview of how to use the education property to create personalized experiences and includes a list of potential education values.

Usage

The education property can be used to display content that resonates with the visitor's educational background, making your communication more relevant and effective.

Example

Usage:

{{#if (eq education "Completed College")}}
<p>
Congratulations on completing your college degree! We have
specialized content to support your ongoing professional
journey.
</p>
<img
src="/images/completed_college.jpg"
alt="Completed College" />
{{else if (eq education "Completed High School")}}
<p>
Thank you for joining us! Explore our resources tailored for
high school graduates like you.
</p>
<img
src="/images/completed_high_school.jpg"
alt="Completed High School" />
{{else if (eq education "Doctorate/PhD or Above")}}
<p>
With a PhD or higher, your expertise is invaluable. Access our
exclusive content for top-tier professionals.
</p>
<img
src="/images/doctorate_phd.jpg"
alt="Doctorate/PhD or Above" />
{{else}}
<p>
Welcome! We offer a wide range of content to suit various
educational backgrounds.
</p>
<img
src="/images/general_education.jpg"
alt="General Education" />
{{/if}}

In this example, a message and image relevant to the visitor's educational background are displayed, helping to create a more personalized and engaging experience.

Potential Values

The following table lists the potential values for the education property:

Value Description
Completed College Visitor has completed a college degree
Completed High School Visitor has completed high school
Completed Graduate School Visitor has completed graduate school
Attended Vocational/Technical Visitor has attended vocational or technical school
Some College Visitor has attended some college
Some High School Visitor has attended some high school
Doctorate/PhD or Above Visitor has a Doctorate/PhD or higher

Conclusion

Using the education property allows you to personalize your landing pages based on the visitor's educational background. By leveraging this property, you can deliver content that resonates with different educational levels, enhancing user engagement and effectiveness.

Next Steps

Explore more features: